Boxing water

Tuesday, March 31st, 2009

Part sustainable water company, part art project, part philanthropic project, and not that new. Boxed Water Is Better they say, is it really? What with it being the fashion to be ‘going all green’ these days, so it was with a healthy dose of scepticism when I came across water in a Tetrapak pack… The …

Moosehead packaging

Monday, January 12th, 2009

In the land of product and retailing, a year is not that long to get the all important Christmas gifting packs sorted out and on shelves for those pesky “early bird” shoppers who start in September. The brief to radically step change the Moosehead gifting range. The product will remain the same but the target …

That's a brilliant idea

Mistakes. Blunders. Faux pas. Booboos. Slip-ups and hiccups. Call them what you will, but it's all part of the process. We know that brilliant ideas come from those not so great ones. That's why we started our now famous brilliant ideas sessions. Read on_

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